Dongfeng Liuzhou Automobile Co., Ltd
Dongfeng Liuqi Automobile Co., Ltd. (Dongfeng Liuqi for short) was founded in 1954. It is a state-owned wholly-owned holding company invested by Dongfeng Motor Group Co., Ltd. with 75% capital and 25% by Guangxi City Industrial Investment Development Group Co., Ltd. 5180 mu (3.454 million square meters), with more than 5700 employees, it is the logistics vehicle production base, passenger vehicle production base, independent brand research base and population base of Dongfeng Company in the south. , Dongfeng Xingshang collective brand; commercial vehicles, trucks, unloading vehicles, special vehicles, pure electric logistics vehicles, pure electric sanitation vehicles and other series of products, passenger vehicles transport MPV, SUV, network, pure electric MPV and pure electric health care And other products.
Dongfeng Liuzhou Automobile has complete four major automobile production processes and supporting facilities, has a joint operation base for operating vehicles and vehicles in Liudong, and has an annual production capacity of 10 passenger vehicles and 40 new passenger vehicles. The B+ engine project to be built mainly produces EW series 2.0 and 1.8T displacement engines. At present, it has a production capacity of 100,000 units/year, which can meet the equipment needs of Dongfeng Group and other OEMs.
Dongliu Automobile has nearly 2500 marketing service outlets in China, and more than 30 provinces, cities, network points, and sales areas across the country; it has nearly 200 marketing services overseas, and its products are exported to nearly 40 overseas, Africa, Africa, and the Internet. Countries and regions live continuously.
Since its establishment in 1954, Dongfeng Liuzhou Automobile Co., Ltd. has been adhering to the spirit and charm of the dragon, standing upright and competing for the wind, and has continued to grow and develop. It has become one of the leading enterprises in Guangxi District and Liuzhou City, and has drawn a picture for the development of China's automobile industry Beautiful scenery.
In 1969, the "Liujiang" brand truck was developed and produced, which was the first automobile production in Guangxi.
Joined the Dongfeng Motor Group in 1981 and was the first company in China to develop and produce medium-sized diesel trucks, filling the gap in China's medium-sized diesel vehicles.
In 1991, the "Chenglong" brand was created, forming a product pattern of "a double master, taking advantage of the dragon, taking advantage of the middle, and competing for development".
In 2001, Dongfeng Fengxing MPV was launched for the official, business and leisure tourist car market, sounding the clarion call to enter China's high-end light passenger car market. On July 18, 2003, the new sub-brand "Dongfeng Balong" heavy-duty trucks rolled off the assembly line and formally joined the competition in the Chinese heavy-duty truck market.
On July 18, 2005, another new brand "Dongfeng Longka", a new generation of long-head heavy trucks, was grandly launched.
Dongfeng Liuzhou Automobile Co., Ltd. has four complete processes and supporting facilities. Robot electrostatic spraying technology leads the new trend of today's automotive painting process; complete computer-aided design, manufacturing systems (CAD/CAM), large-scale CAD, CAE, CAPP software workstations, PDM, and MIS systems are even more important for high-quality product development and management. Assure. The SPC control system is used to monitor the quality of the production process to ensure the stability and reliability of the product quality. The market competitiveness of the company's products is steadily improved. The marketing and service network is spread all over the country, and the products are exported to Southeast Asia and Africa. Future development Dongfeng Liuzhou Automobile Co., Ltd. advocates a corporate culture of efficiency first and people-oriented, regards talents as the company’s first resource, pays attention to tapping the potential of talents, and strives to construct "employees for the development of the company and the company for the growth of employees The company and its employees have a mutually respectful, interactive and win-win relationship, and strive to seek maximum benefits for employees while the company develops.
Facing the opportunities and challenges of the new century, Dongfeng Liuzhou Automobile Co., Ltd. is vigorously seeking foreign cooperation with a more open attitude and steady pace. The joint venture negotiations with Renault are coming to an end, and it is expected to formally join hands with Renault to form a joint venture pattern of “Chinese and foreign” (Dongfeng, Guangxi, Nissan, Renault). This will surely enhance Liuzhou Motor’s comprehensive competitiveness and reveal Liu A new page in the history of automobile development!
There were 80,000 vehicles in October 2010 and 90,000 vehicles in November 2010. On December 26, 2010, Dongfeng Liuzhou Automobile, which had just been promoted to Liuzhou's fifth tens of billions enterprise, once again showed strong production and sales momentum, and the 100,000th car rolled off the assembly line! So far, in 2010, the production and sales of Dongfeng Liuqi Automobile reached a record high of over 100,000 vehicles for the first time and sales of over 12 billion yuan.
In 2010, Dongfeng Liuzhou Automobile was one of the fastest-growing enterprises in Liuzhou’s automobile industry. The annual production and sales of 100,000 vehicles has become another historic breakthrough in the development of the enterprise. The deployment requirements of the 14th Plenary Session of the session, seize the opportunity, undertake the heavy responsibility of the structural adjustment of the city’s automobile industry, give full play to the leading role of vehicle enterprises in driving the development of parts and components enterprises, strengthen independent innovation, and improve the core competitiveness of enterprises, in order to speed up Guangxi The construction of an additional 100,000 car production base in Liuzhou Automobile City will make greater contributions to the expansion and strengthening of the city's automobile industry and the sustainable and healthy development of Liuzhou's economy and society.
In 2010, Dongfeng Liuzhou Motors focused on improving the company’s network capabilities, product competitiveness, production capabilities and other competitive factors in the context of increasing market competition and continued tightening of internal production capacity, and accelerated the transformation of product technology advantages into market advantages, especially new products. M6 and Jingyi 1.5XL are fully listed, and the production and operation are showing a gratifying situation. Dongfeng Liuzhou Automobile has achieved the production and sales of 80,000 vehicles and the annual sales revenue of 10 billion yuan two months ahead of schedule.
Dongfeng Liuzhou Automobile’s annual production and sales of automobiles exceeded 100,000 for the first time, and sales revenue exceeded 12 billion yuan. The production and sales of commercial vehicles and passenger vehicles reached historical highs, marking that Liuzhou Automobile has entered a new stage of development. The advancement of the Five Plans laid a solid foundation.
The logo of Dongfeng Motor Company is a pair of revolving spring swallows, which exaggeratedly expresses the "double swallows dancing to the east wind". The artistic conception of Dongfeng Motor’s logo makes people naturally think of Dongfeng’s warmth, bright spring and full of vitality, to show that the enterprise is thriving. It looks like two "persons" and contains the human-oriented management thought of the enterprise; Chunyan is in trouble. The elephant symbolizes that the wheels of Dongfeng Motor are spinning, Mercedes-Benz is in the land of China, and is rushing to the world.
Scientific research strength
The technology center is the main body of the company's technological innovation. In 2001, the technology center was recognized by Dongfeng Motor Engineering Research Institute as "Dongfeng Motor Engineering Research Institute Liuzhou Automobile Research Institute". In 2008, it was awarded a post-doctoral research station by the Ministry of Human Resources and Social Security. In 2010 Approved as Guangxi Commercial Vehicle R&D Center for 100 billion yuan industry and Guangxi Commercial Vehicle Cab Engineering Technology Research Center. At present, a relatively complete independent research and development system for commercial vehicles and passenger vehicles has been formed, with obvious advantages in technological innovation and won many awards.
The R&D equipment mainly includes the Swedish Hexagon BRAVO HP horizontal double-hung three-coordinate measuring machine, the Swedish Hexagon FLEX flexible articulated arm three-coordinate measuring machine, and the German ATOS holographic detector. It is equipped with high-precision vehicle road test equipment, large-scale parts bench equipment, etc. Equipped with strong R&D software and hardware facilities, it provides strong support for Dongfeng Liuzhou Motor's product R&D.
At present, Dongfeng Liuzhou Motor's product development project has fully applied component strength CAE analysis, as well as stiffness, modal, crash simulation analysis, etc., to provide strong support for vehicle reliability, dynamics, braking safety, and ease of handling.
Dongfeng Liuzhou Automobile is exploring industry development trends, marketing innovation and transformation, and is developing a comprehensive supplier that provides consumers with a full range of automotive products and travel services. At present, it is actively promoting the development of new automobiles and automobile Internet, and actively researching and exploring industrialization of driving and other technologies.
Looking to the future, Dongfeng Motor will continue to adhere to energy innovation and transformation, deepen the deep integration of new, industrial Internet, artificial intelligence and other emerging technologies with automobiles, grow to form core technologies, form differentiated competitive advantages, and continue to grow and strengthen its own brands.